- 1 website with up to 10 pages
- Website hosting with a secure connection and 1 custom domain
- Forms and basic settings for Google
- 35 AI credits and 20 restore points
Pay monthly, or choose 12 months for the price of 10. No setup fee. All amounts are in euros. VAT treatment and official invoice details are confirmed before payment.
- 1 website with up to 50 pages
- Manage articles and more settings for Google
- Tools for visibility in AI search results
- 120 AI credits, 3 team members and 100 restore points
- Up to 3 websites and 6 custom domains
- 10 team members with expanded permissions
- 400 AI credits and 50 GB storage
- More settings for Google and 250 saved versions
- Design temporarily in your own browser
- Preview desktop, tablet and mobile
- Try without an account or payment details
- Choose a plan to save and use the design online
Compare what is actually included.
The cards show the main difference. These limits determine which plan fits your websites, team and publishing work.
| Included | Design for free | Launch | Grow | Business |
|---|---|---|---|---|
| Websites | 1 local draft | 1 | 1 | 3 |
| Pages per website | Up to 3 locally | 10 | 50 | No fixed page limit |
| Your own domains | 0 | 1 | 2 | 6 |
| Team members | — | 1 | 3 | 10 |
| Online storage | This browser only | 2 GB | 10 GB | 50 GB |
| Forms | — | Yes | Yes | Yes |
| Manage more content | — | — | Yes | Yes |
| Visitor figures | Not yet available | Not yet available | Not yet available | Not yet available |
| Help with being found | — | Essential visibility | Advanced visibility | Advanced visibility |
| Page titles and descriptions | — | Yes | Yes | Yes |
| How shared links look and whether pages can be found | — | Yes | Yes | Yes |
| Public page overview | — | Yes | Yes | Yes |
| Extra page information | — | — | Yes | Yes |
| Checks for being found | — | — | Yes | Yes |
| Language versions for search engines | — | — | Yes | Yes |
| Google search data and improvement ideas | — | Separate plan after intake | Separate plan after intake | Separate plan after intake |
| AI credits per paid month | 0 | 35 | 120 | 400 |
| Restore points | 0 | 20 | 100 | 250 |
All amounts are in euros. VAT treatment and official invoice details are confirmed before payment. Annual plans cover 12 months, are charged once per year and cost the same as 10 monthly payments. Annual totals: Launch €290, Grow €690, Business €1,490. Monthly plans are charged monthly. Prices reviewed .
VURM AI CreditsOne-off credit bundles and the maximum cost per action
See the credit cost before you use AI.
A short copy edit costs fewer credits than a new page. Credits are charged only when VURM delivers a result; any unused reserved amount is returned immediately.
- Improve button text2 credits
- Shorten2 credits
- Rewrite3 credits
- Make more professional3 credits
- Improve search visibility3 credits
- Design direction5 credits
- New section5 credits
- Create FAQ6 credits
- New page10–12 credits
- Project-wide change10–14 credits
- Complete website · 3 pages18–22 credits
- Complete website · 5 pages26–32 credits
50 VURM AI Credits
€19.95These credits do not expire. Before each action, you see its maximum credit cost.
Buy 50 credits150 VURM AI Credits
€49.95These credits do not expire. Before each action, you see its maximum credit cost.
Buy 150 credits500 VURM AI Credits
€149.95These credits do not expire. Before each action, you see its maximum credit cost.
Buy 500 creditsWork by VURMOne-off website work and defined monthly support
Order one task or ask for a complete website.
VURM Start is €695 excluding VAT for one compact page with the listed work. VURM Pro starts at €1,495, VURM Business at €3,495 and VURM Growth at €6,995. Hosting and publishing need a separate website plan.
VURM Kickstart
€495 one-offWe refine your brief, map the pages and leave you with a practical build plan in your VURM project.
View what is included
VURM Kickstart
€495.00 one-off · All amounts are in euros. VAT treatment and official invoice details are confirmed before payment.
Included
We refine your brief, map the pages and leave you with a practical build plan in your VURM project.
What costs extra
This covers your brief, page structure and build plan. Website construction is a separate service.
Hosting and publishing require a separate paid Platform plan. This service does not change your website subscription.
Continue to order in My VURM →Sign in or create an account to link your request to a project. Opening these details does not place an order.Additional web page
€395 one-offWe build one additional landing page in your existing design using the content you supply. New integrations are not included.
View what is included
Additional web page
€395.00 one-off · All amounts are in euros. VAT treatment and official invoice details are confirmed before payment.
Included
We build one additional landing page in your existing design using the content you supply. New integrations are not included.
What costs extra
You supply the content. A new visual identity or new integrations are outside this page service.
Hosting and publishing require a separate paid Platform plan. This service does not change your website subscription.
Continue to order in My VURM →Sign in or create an account to link your request to a project. Opening these details does not place an order.Writing for one page
€295 one-offWe write or rewrite one web page using your facts and examples. One revision round is included.
View what is included
Writing for one page
€295.00 one-off · All amounts are in euros. VAT treatment and official invoice details are confirmed before payment.
Included
We write or rewrite one web page using your facts and examples. One revision round is included.
What costs extra
The service covers one page and one revision round. You supply the facts and examples.
Hosting and publishing require a separate paid Platform plan. This service does not change your website subscription.
Continue to order in My VURM →Sign in or create an account to link your request to a project. Opening these details does not place an order.Help with your domain name
€129 one-offWe help connect 1 custom domain to your VURM project. Domain registration, registrar and licence fees are charged separately.
View what is included
Help with your domain name
€129.00 one-off · All amounts are in euros. VAT treatment and official invoice details are confirmed before payment.
Included
We help connect 1 custom domain to your VURM project. Domain registration, registrar and licence fees are charged separately.
What costs extra
The service covers one domain. Domain registration, provider fees and licences are charged separately.
Hosting and publishing require a separate paid Platform plan. This service does not change your website subscription.
Continue to order in My VURM →Sign in or create an account to link your request to a project. Opening these details does not place an order.Website review
€395 one-offWe review one version of your website, looking at its design and how visitors make an enquiry. You receive improvements in order of importance. Making those changes is not included.
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Website review
€395.00 one-off · All amounts are in euros. VAT treatment and official invoice details are confirmed before payment.
Included
We review one version of your website, looking at its design and how visitors make an enquiry. You receive improvements in order of importance. Making those changes is not included.
What costs extra
You receive a review of one website version. Implementing the improvements is not included.
Hosting and publishing require a separate paid Platform plan. This service does not change your website subscription.
Continue to order in My VURM →Sign in or create an account to link your request to a project. Opening these details does not place an order.VURM Start
€695 one-offSaving your website online, hosting it and publishing it require a separate Launch plan from €29 per month.
A compact one-page website built on a proven VURM layout. You supply the copy, logo and images; VURM handles the build, technical foundation and one consolidated review round.
View what is included
VURM Start
€695.00 one-off · All amounts are in euros. VAT treatment and official invoice details are confirmed before payment.
Included
A compact one-page website built on a proven VURM layout. You supply the copy, logo and images; VURM handles the build, technical foundation and one consolidated review round.
What costs extra
Start uses an existing VURM layout. You supply final copy, logo and images. Copywriting, a new visual identity, additional pages, migration and integrations are outside this package.
Hosting and publishing require a separate paid Platform plan. This service does not change your website subscription.
Request a proposal in My VURM →Sign in or create an account to link your request to a project. Opening these details does not place an order.VURM Pro
From €1,495 one-offSaving your website online, hosting it and publishing it require a separate Launch plan from €29 per month.
VURM designs and builds a complete professional website with up to five agreed core pages, aligned with your existing brand. Before you commit, we agree the pages, content, features, price and schedule.
View what is included
VURM Pro
From €1,495.00 one-off · All amounts are in euros. VAT treatment and official invoice details are confirmed before payment.
Included
VURM designs and builds a complete professional website with up to five agreed core pages, aligned with your existing brand. Before you commit, we agree the pages, content, features, price and schedule.
What costs extra
Pro includes up to five agreed core pages, one review round and the published search foundation. Additional pages, a new visual identity, copywriting, migration and integrations are scoped separately.
Hosting and publishing require a separate paid Platform plan. This service does not change your website subscription.
Request a proposal in My VURM →Sign in or create an account to link your request to a project. Opening these details does not place an order.VURM Business
From €3,495 one-offSaving your website online, hosting it and publishing it require a separate Grow plan from €69 per month.
VURM develops a complete business website with its own information architecture and a more extensive commercial build-out. Core and service pages, projects, content, integrations and schedule are agreed in the proposal.
View what is included
VURM Business
From €3,495.00 one-off · All amounts are in euros. VAT treatment and official invoice details are confirmed before payment.
Included
VURM develops a complete business website with its own information architecture and a more extensive commercial build-out. Core and service pages, projects, content, integrations and schedule are agreed in the proposal.
What costs extra
Business is scoped per project. Additional languages, custom integrations, extensive copywriting, photography, campaigns and external licences are included only when explicitly stated in the proposal.
Hosting and publishing require a separate paid Platform plan. This service does not change your website subscription.
Request a proposal in My VURM →Sign in or create an account to link your request to a project. Opening these details does not place an order.VURM Growth
From €6,995 one-offSaving your website online, hosting it and publishing it require a separate Grow or Business plan from €69 per month (choose Business when you need more websites, domains or team capacity).
For larger websites with more content, work on being found in Google or AI answers, or connections to other tools. We agree the work and price with you first.
View what is included
VURM Growth
From €6,995.00 one-off · All amounts are in euros. VAT treatment and official invoice details are confirmed before payment.
Included
For larger websites with more content, work on being found in Google or AI answers, or connections to other tools. We agree the work and price with you first.
What costs extra
After our first conversation, we agree the work and price. Additional work, licences and fees from external services are charged separately.
Hosting and publishing require a separate paid Platform plan. This service does not change your website subscription.
Request a proposal in My VURM →Sign in or create an account to link your request to a project. Opening these details does not place an order.Move your website
From €995 one-offWe move your pages and files. First, we agree what to move and how visitors using old addresses will reach the right page.
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Move your website
From €995.00 one-off · All amounts are in euros. VAT treatment and official invoice details are confirmed before payment.
Included
We move your pages and files. First, we agree what to move and how visitors using old addresses will reach the right page.
What costs extra
After our first conversation, we agree the work and price. Additional work, licences and fees from external services are charged separately.
Hosting and publishing require a separate paid Platform plan. This service does not change your website subscription.
Request a proposal in My VURM →Sign in or create an account to link your request to a project. Opening these details does not place an order.Connect another tool
From €495 one-offWe implement one agreed integration in an existing VURM project. Access, risk and scope are checked before work starts.
View what is included
Connect another tool
From €495.00 one-off · All amounts are in euros. VAT treatment and official invoice details are confirmed before payment.
Included
We implement one agreed integration in an existing VURM project. Access, risk and scope are checked before work starts.
What costs extra
After our first conversation, we agree the work and price. Additional work, licences and fees from external services are charged separately.
Hosting and publishing require a separate paid Platform plan. This service does not change your website subscription.
Request a proposal in My VURM →Sign in or create an account to link your request to a project. Opening these details does not place an order.Ask Johan to build the website or plan the next step.
VURM can combine website design and building with domains, regular improvements, Growth OS and carefully limited AI help. The table shows whether you pay once, pay monthly or receive a quote first.
| Example | What Johan builds | What you receive | How the price works |
|---|---|---|---|
| Local business website | One clear page in a proven VURM design, using your final text, logo and images. | A website that works on phones and computers, one standard form, a sound foundation and one combined feedback round. | VURM Start: €695 excluding VAT, paid once. A website plan starts at €29 per month separately. |
| Website in several languages | The agreed pages and languages, arranged so visitors can find their way. | Clear language choices, menus, pages and responsibility for the content. | Price on request. Translation, extra pages and outside services are priced separately. |
| Customer area or made-to-measure product | First, an agreed plan for the people, information and access involved. Building starts only when the idea is workable. | Only the functions shown to be workable and listed in the proposal. A large customer area is not part of a standard website package. | Price on request after an initial discussion. Hosting, upkeep and outside services are priced separately. |
| AI help with enquiries or quotes | Carefully limited AI help using agreed information, questions and a handover to a person. | Help that collects information or prepares a draft. It cannot make promises or publish by itself. | VURM first reviews the request, then provides a price. Charges from outside suppliers may continue each month. |
| Growth OS or regular follow-up | Your project, available information and priorities are brought together in an agreed way of working. | Signal or Focus gives findings and ideas. Managed includes two agreed improvements within 120 minutes per month. | Signal (€79/month) and Focus (€199/month) currently require a checked Dutch billing profile. Managed is €399/month after the first meeting. Connecting outside services starts at €495, paid once after review. |
Support every month
Each plan states how many tasks and minutes are included.
Grow and Growth OS are different products. Grow adds more tools for building your website. Growth OS is a separate €399 monthly service. After the first meeting, you receive your own project area, two agreed improvement tasks and up to 120 minutes of work. Advertising costs, charges from outside suppliers and promises about search positions are not included.
VURM Assist
€149 / month1 task and up to 45 minutes of work each month.
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VURM Assist
1 task and up to 45 minutes of work each month.
Unused time does not carry over. We agree any extra work and its price first. Provider fees and advertising spend are separate.
Request this plan in My VURM →Sign in or create an account to discuss the work for your project.VURM Growth OS
€399 / monthAfter intake and project connection, you receive access to your assigned Growth OS project. We combine research, prioritisation, implementation and verification in a monthly cycle with 2 defined improvements and up to 120 minutes of work.
View this plan
VURM Growth OS
After intake and project connection, you receive access to your assigned Growth OS project. We combine research, prioritisation, implementation and verification in a monthly cycle with 2 defined improvements and up to 120 minutes of work.
Unused time does not carry over. We agree any extra work and its price first. Provider fees and advertising spend are separate.
Request this plan in My VURM →Sign in or create an account to discuss the work for your project.VURM Partner
€749 / month4 tasks and up to 240 minutes of work each month.
View this plan
VURM Partner
4 tasks and up to 240 minutes of work each month.
Unused time does not carry over. We agree any extra work and its price first. Provider fees and advertising spend are separate.
Request this plan in My VURM →Sign in or create an account to discuss the work for your project.The subscription, AI and VURM Services are separate.
- The free builder stores one concept with up to three pages locally in your browser
- Launch adds publishing, hosting, a secure connection, one domain of your own, forms and useful page settings
- Grow adds an area for articles, more page settings and tools that help AI systems understand your public pages
- Business adds multiple websites, team access and larger storage and AI allowances
- VURM Services and monthly support are purchased separately
All public amounts are in euros (EUR). Launch is €29 monthly or €290 yearly; Grow is €69 monthly or €690 yearly; Business is €149 monthly or €1,490 yearly. Annual prices are charged once per year. There is no setup fee for a website plan.
Your plan starts after the payment is confirmed. A failed renewal does not delete the website.
You can buy fixed VURM Services directly. For moving a website, larger builds and connections to other systems, you receive a written description and price first.
What to confirm before deciding.
Are the published prices final?
Yes for the billing period you choose and for fixed-price services within their stated limits. You receive a separate proposal before paying for work outside those limits.
Which currency does VURM use?
Public prices, proposals and invoices use euros (EUR) unless a written project agreement explicitly states otherwise. No automatic USD or GBP conversion is presented.
Is a deposit or payment in steps required?
Not for a website subscription you manage yourself. A project built by VURM may use a deposit or payments in steps only when the proposal you accept says so.
Can I choose monthly or annual billing?
Yes. Monthly plans renew monthly. An annual plan provides 12 months of access, is charged once per year and costs the equivalent of 10 monthly terms—two months less than paying monthly.
Can I pay directly on the website?
Yes. Website plans and fixed services with clear limits open a secure payment page. For larger work or work that is not yet clear, you receive a proposal first.